As the festive lights start sparkling, and families start counting down to the upcoming holidays, South Africa’s most iconic shopping centre, Sandton City, has unveiled its festive season campaign. Titled The Festive City, it’s everything Christmas dreams are made of, featuring the most sought-after brands and more.
For starters, the centre court (outside Checkers) will play host to festive brand immersions for shoppers of all ages, by two beloved brands. LEGO®’s zone will feature a maze filled with ever changing play zones, once-in-a-lifetime building experiences, a chance to also add your brick to the South African flag build, two LEGO® brick pits, a Duplo zone for the small ones and the chance to shop the latest LEGO® collections with promotional offers.
The Little Generosity Shop by Cadbury Dairy Milk will provide you with ways to spread generosity and kindness. Here, you can donate toys to children in need, enjoy a reading corner, get Cadbury’s branded gift wrapping and do exclusive shopping in a generous chocolate world filled with treats.
Santa Claus himself will make his much-anticipated arrival to Sandton City on the 1st of December and will also be stationed in the centre court, where photo opportunities and merchandise extensions will make any heart sing.
Fan favourite brand Chuckles® will stage a Life’s a Ball activation on level 6 outside Woolworths. Visitors to this area will be able to shop the exclusive Chuckles gifting range, and personalise their Chuckles purchases right there, making these gifts even more special.Continue reading