Launch of Africarare – Africa’s First Metaverse Collaboration

Boity Thulo in the Africarare Metaverse

Africarare, Africa’s first metaverse is set to unlock African creativity and connect Africa to the global digital economy. At an event in Johannesburg on 28 February 2022, plans were announced for commercialisation of the 3D virtual reality experience, that is set in Ubuntuland, a virtual world that marries creativity, cryptocurrency and commerce. 

Firstly, virtual land will soon be available to purchase and develop with MTN, Africa’s largest multinational mobile telecommunications company, joining Africarare with an upcoming 12×12 village (144 plots of real estate) secured in Ubuntuland. Additionally, M&C Saatchi Abel have entered the metaverse as the first South African advertising agency to do so. There will only ever be 204 642 plots of land available, made up of different village sizes in various community hubs. The land is positioned and priced according to a tiered value system.

Landholders will be able to customize their 3-D land spaces, such as hosting shops, producing resources, renting virtual services and developing games or other applications. Designated spaces will serve the community for work, play and wellness purposes, including state of the art meeting rooms, online therapy rooms (with optional anonymity), concert stages, film festival spaces, meditation lounges and other dynamic interactive environments. And, there’s more to come, such as staking, DAO (decentralized autonomous organization) and blockchain play-to-earn gaming.

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ROOKIE USA Donates R50 000 to Reach for a Dream Foundation

Rookie USA is known for it’s love for helping children as much as they can. Their annual donations brighten even the dimmest of smiles.

Rookie USA partnered with well-known influencers and friends of the brand to contribute to the amazing donation of R50 000 to the Reach For A Dream Foundation.

“Reach For A Dream seeks to alleviate the strain that life-threatening illnesses place on sick children and their families by providing these dreamers with the opportunity to believe in their greatest wish. The Foundation has been providing dreams to children all around the country for 33 years and counting. These young children are under extreme pressure to deal with these medical issues and are in desperate need of encouragement. In addition, Reach For A Dream offers the child a magical moment to regain their childhood that is being lost to an illness.”

“The foundation is grateful to have partnered with Rookie USA in the journey to inspire, give hope, strength, and courage in the lives of our dream children” says Natalie Lazaris, Business Head for Reach for a Dream Foundation.

Rookie USA is a kids-only, multi-branded premium retail destination, now in South Africa. It is a retail experience focused on kids from the ages of 0-20 years old ranging from apparel to accessories and footwear. Rookie USA offers consumers a collection of iconic brands including Converse, Nike, Jordan, Hurley and Levi’s to provide a complete head-to-toe kid’s experience.

Check out Rookie USA’s website www.rookieusa.co.za and Instagram page @Rookieusa.za. 
#RookieZA

7 reasons to turn over a new leaf in 2022 with Tetley Green Tea

(Image credit: @ataleofsauceandspice)

If you’ve decided to turn over a new leaf this year, make sure it’s a Tetley Green Tea leaf! Green tea has been enjoyed for centuries and offers a variety of intrinsic health benefits, making it the perfect addition to a healthy lifestyle.

“Getting healthy is at the top of most peoples’ New Year’s resolutions, but we often set ourselves goals that are unrealistic and that set us up for failure,” explained Candice Sessions, Tetley Marketing Manager. “The best way to get into a healthy routine is to make small, purposeful changes that are sustainable. One of the simplest and most effective ways to get healthier is to include Tetley Green Tea into your daily diet. It’s the perfect hydrating antioxidant boost, and can be used for iced teas and smoothies too. We’ve also shared some of our favourite healthy Green tea recipes to help everyone start 2022 on the right foot!”

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Anele Zondo named new CATRICE brand ambassador

German makeup brand CATRICE, represented by Cosmetix in South Africa, has appointed TV presenter, actress and model Anele Zondo as its new local brand ambassador. 

Taking to social media, the ever-sassy and fun-loving Anele said that she was excited to sign a first-of-its-kind deal in Africa. The One Mic and Massive Music host’s acting career began with a recurring role in the second season of the Mzansi Magic drama series It’s Complicated, followed by Saints and Sinners and award-winning soapie The River. Anele has also just launched her rap career with her debut single “Ingwe” featuring Given Zulu, which has been well received by the public. 

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NeoVita Chewable Vitamins – Review

As the year draws to a close and the new year beckons, taking stock of one’s health becomes important, especially as one gets older. I’ve already made a list of the specialists I need to see in 2022, but for day-to-day health, vitamins can be a part of one’s arsenal of defense for increased wellness, alongside exercise and eating well, of course.

A few weeks ago, the team from NeoVita vitamins reached out to me to review four bottles from their new range.

As someone who already takes about 4 pills a day for other health issues, taking more tablets is not what I am looking for, so I was glad to hear that NeoVita are actually flavoured, chewable vitamins.

I was sent the RADIANT SKIN, PROBI-TUM PROBIOTIC, LUSCIOUS HAIR and DAILY WOMEN’S MULTI-VITAMIN bottles from the new NeoVita range.

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