Category Archives: Fashion

‘WE ARE EGG’ Officially Launches in Johannesburg

Posted on by

Last week, I attended the official launch of the award-winning, next generation, experiential department store called We Are EGG at the Zone in Rosebank, with over 650 esteemed guests.

Boasting a long list of the whose who of the fashion and entertainment world in attendance, including TV royalty Candice Modiselle,  Angel Sithole, Thandy  Matlaila, Cedric Fourie, Jason Willemse and Sipho Eric Ndlovu, media personalities Kim Jayde, Taryn Louch and Luthando ‘Lootz’ Shosha, artists Leanne Dlamini and Gigi Lamayne and many more.

Also in attendance was former Miss SA Shudufhadzo Musida and newly crowned Mrs South Africa Palesa Matjekane. Award winners Yaya Mavunda and Tumi ‘Itumeleng ‘Powerhouse’ Mokwwatlo delivered the fashion. We are EGG brand partners Amanda Du Pont of Lelive and Roxy Burger of The Piercery also attended the official opening. Fashion designers Paledi Segapo, Hangwani Nengovhela, Sello Medupe and Craig Jacobs also showed up to support the opening.  

Guests were welcomed by retail pioneers, We are EGG owners Paul Simon and Arie Fabian who handled formalities, followed by a night of colourful fashion, live entertainment and an endless flow of Patron Paloma cocktails and cold servings of Heineken. The Jagermeister Brass Cartel were a huge highlight of the evening, while various DJs entertained the guests. Guests got a taste of what to expect from Mamasamba, We are EGG’s Restaurant set to open next month, with delicious plates.

Having officially opened last month, the store not only offers the ultimate curated shopping experience under one roof, but really is more of a lifestyle destination, with a coffee shop and soon-to-open restaurant. Featuring some of the freshest fashion brands for men, women and kids, this beautifully curated fashion hub includes over 150 carefully selected brands, 85% of which are South African owned, with a significant percentage being female owned.

The carefully curated, multi-faceted department store operates from Monday – Wednesday 9am-6pm, Thursday to Saturday 9am-7pm and Sunday 9am-5pm.

Continue reading →

KENDALL + KYLIE Launch in South Africa

Posted on by

KENDALL + KYLIE is a global lifestyle brand created by beloved style icons and fashion authorities, Kendall and Kylie Jenner. With a unique and unparalleled presence across the digital landscape, Kendall and Kylie have defined themselves as two of the most popular icons and personalities of this generation, with over 350 million fans globally.

Their clothing captures the unpredictable essence of today’s young fashion lover: confident, stylish, on trend and in charge.

By designing for their own lifestyle and tastes and identifying with the woman they inspire, the KENDALL + KYLIE brand serves an ambitious audience of taste makers who appreciate authentic style and who have influence among their immediate peers and social groups. 

The KENDALL + KYLIE audience are social media followers and savvy web users who closely follow fashion trends every season.

Continue reading →

WE ARE EGG opens in Rosebank, Johannesburg

Posted on by

The award-winning next generation experiential department store, We Are EGG opened its 2nd store at The Zone in Rosebank last week. The first day of trading was a massive success with Jo’burg shoppers queuing an hour before the official store opening to shop and support local and international brands.

Originally launched in Cavendish Square in December 2020, in the thick of the COVID-19 lockdown, by retail pioneers Paul Simon and Arie Fabian in partnership with Old Mutual, the new Rosebank store has been specifically created with the Jo’burg customer in mind and has been built on a similar model to the iconic UK based Selfridges department store. The beautifully curated 3000 SQM space features the very best local and international in mens, womens and kids fashion, beauty, home and jewellery departments and a high-energy, quintessential restaurant & bar, all under one roof.

Much like Selfridges, We Are EGG Rosebank is a wonderland not only fashion enthusiasts, but all lovers of high-end retail experiences, appealing to the hyper connected Jo’burg customer. With the spirit of an independent, EGG has the scale of a department store. The 150 brands have poured their creative souls into this project, and when you enter, you will feel the passion in the air.

Continue reading →

Cotton On Group unveils R300 million new headquarters and distribution centre for Southern Africa

Posted on by

The Cotton On Group has long been loved for the brands and trend-driven value products that it has brought to South Africa’s shores, such as Cotton On, Typo and Factorie. Now, the retail group has taken its presence in the region further by investing in a R300 million custom-built new central office and distribution centre in Johannesburg, that will further enhance their customer experience. Beyond signifying a commitment to the country, the new premises are an extension of the company’s pledge to Doing Good in all areas of its operations.

I was part of a handful of selected media to attend a VIP walk through of the new facility, and I got to see just how massive an operation it is to house millions of items, and to satisfy customers when they “add to cart” and order online.

Continue reading →

SA Fashion Week 2022

Posted on by

Ecological sustainability, women’s empowerment, inter brand collaboration and proudly local production investment are some of the dynamic developments that mark SA Fashion Week’s 25th Spring/Summer Collections.
 
The SAFW’22 Spring Summer Collections will be showcased from 28 – 30 April, Parkade G5, Entrance 24 at Mall of Africa in Johannesburg.

Twenty iconic names including Ephraim Molingoana for Ephymol,  Amanda Laird Cherry and Palesa Mokubung of Mantsho as well as cult Kasi brand, Loxion Kulca, now designed by Olé Ledimo, will launch their 2022 collections to the media, buyers, selected VIPs and a limited edition of public tickets through Quicket, alongside exciting new stars including 2021 New Talent winner Artho Eksteen as well as Fikile Zamagcino Sokhulu and Sipho Mbuto who both participated in the Fashion Bridges collaboration with Milan Fashion Week last year. 
 

Hosted by SA’s favourite social personality, Maps Maponyane, the 24th New Talent Search will again open the event with a line-up of six of the most promising young designers to watch. This year’s contenders are:


·       Thando Ntuli – MUNKUS
·       Nichole Smith – Ipikoko
·       Mikhile du Plessis – MeKay Designs
·       Calvin Lunga Cebekhulu – Czene.24
·       Sanelisiwe Gcabashe – Gjenelo Couture
·       Mimangaliso Ndiko – Sixx6

Other highlights of the first day is the CRUZ COLLECTIVE featuring Sokhulu and Mbuto as well as another new generation notable, Michael Ludwig Studio.

Day two opens with The OPPO COLLECTIONS which brings Artho Eksteen, Ezokhetho, the gender-neutral signature, The BAM Collective, and the much revered, Amanda Laird Cherry, together in a celebration of technology and perfection that will speak to OPPO’s Reno 5 mobile phone as the quintessential tool with which to capture the ethos of contemporary living as “the new spectator sport” which happens where everyone, everywhere engages, interacts, captivates and comments.

“We are excited to go into our second year of partnership with SA Fashion Week. This is an important partnership for OPPO, as it gives us the space to connect with our customers and it shows our commitment to empowering local talent through our technology to curate a line of sustainably resourced fashion that represents both the heartbeat and heritage of our country. We are looking forward to our second collection and what our designers will come up with this year. For us, it is all about the creative collaboration that translates South African culture into design, which is the essence of what the OPPO brand represents both locally and globally.”  says Avashnee Moodley, Head of Marketing at Oppo South Africa.
 
This is followed by the high-profile trio of Cape Town-based Helon Melon who wowed audiences in 2021 with her all-white, sustainable collection, fashion forward Judith Atelier, an ardent supporter of South African mohair and perennial fashion week darling, Palesa Mokubung of Mantsho.

Continue reading →