Tag Archives: L'Oréal Paris

L’Oréal Paris Launches ‘Walk Your Worth’ Fashion Show in Franschhoek, South Africa

Posted on by

L’Oréal Paris is thrilled to announce its upcoming “Walk Your Worth” fashion show, taking inspiration from the iconic “Le Défilé” in Paris. This unique event will be held in the picturesque Franschhoek area on Friday, November 22nd, showcasing the designs of four extraordinary South African talents: Rich Mnisi, Tshepo Jeans, KLûK CGDT, and Mantsho by Palesa.

The event promises a star-studded lineup, featuring prominent figures such as L’Oréal Paris sub-Saharan Africa ambassador Thuso Mbedu, media mogul Bonang Matheba, Miss South Africa Mia le Roux, and television icon Leanne Manas, among other notable personalities.

This spectacular showcase will not only highlight the creativity of these acclaimed designers but also promote the message of inclusivity and self-confidence that L’Oréal Paris champions. Attendees can expect an unforgettable experience in the heart of Franschhoek’s breathtaking scenery.

“We are incredibly proud to present this groundbreaking fashion show,” says Ayanda Mackay, Brand Business Leader for L’Oréal Paris Southern Africa. “The ‘Walk Your Worth’ theme perfectly embodies the values of L’Oréal Paris, celebrating self-worth, empowerment, and diversity.”

Tickets for the “Walk Your Worth” fashion show will be available for purchase on itickets.co.za. Further details regarding ticket sales and the event program will be announced soon on L’Oréal Paris South Africa’s social media channels.

The show will also be live streamed on the L’Oréal Paris South Africa YouTube and TikTok pages.

L’Oréal Paris Partners with SA Rugby Stars Faf De Klerk and Cheslin Kolbe

Posted on by
Cheslin Kolbe

In a move set to redefine men’s grooming, L’Oréal Paris South Africa proudly announces an inspiring new campaign partnership with South African rugby icons Faf de Klerk and Cheslin Kolbe. This dynamic collaboration will see Faf de Klerk lending his star power in L’Oréal Paris Elvive and Men Expert campaigns, while Cheslin Kolbe will spearhead the L’Oréal Paris Men Expert campaign. 

“The opportunity to partner with a brand like L’Oréal Paris, a brand synonymous with excellence, is truly an honour” says Faf de Klerk. “The brand resonates with my commitment to looking and feeling my best, both on and off the field.” 

Echoing this sentiment, Cheslin Kolbe added, “Partnering with L’Oréal Paris Men Expert is an incredible opportunity to inspire men to invest more time into their appearance and well-being. 

This campaign is about empowering men to embrace self-care and confidence. It’s a message that resonates deeply with me, both as an athlete and as a person.” 

Continue reading →

L’Oréal Paris Announces Temi Otedola as Sub-Saharan African Digital Brand Ambassador for L’Oréal Paris Makeup

Posted on by

L’Oréal Paris proudly unveils its partnership with the multi-talented actress, entrepreneur, and global influencer Temi Otedola as the new Sub-Saharan African Digital Brand Ambassador for L’Oréal Paris Makeup. This collaboration marks a significant milestone in celebrating beauty in all its forms across the continent and reaffirms L’Oréal Paris’s commitment to diversity and empowerment.

Temi Otedola’s remarkable journey in the world of entertainment, fashion, and advocacy has established her as a key opinion leader and a beacon of inspiration for millions worldwide. As the digital face of L’Oréal Paris Makeup, Temi will headline the latest Infaillible Makeup Range campaigns, showcasing her unparalleled style and celebrating the diverse beauty of Africa.

Continue reading →

L’Oréal Paris Celebrates the Appointment of Thuso Mbedu as Sub-Saharan Africa Ambassador and Launches Glycolic Bright Range in South Africa

Posted on by

Thuso Mdedu

L’Oréal Paris, the #1 Beauty Brand Worldwide*, hosted a star-studded event at the Sandton Convention Centre on Friday, August 11, to celebrate the appointment of international actress Thuso Mbedu as its Sub-Saharan Africa Ambassador and Spokesperson. The glamorous occasion also marked the launch of the highly anticipated Glycolic Bright range in South Africa.

The event showcased the beauty and elegance synonymous with the L’Oréal Paris brand, with prominent figures from the South African media and content creation industries in attendance. Dressed in stunning Parisian Black Tie attire, the guests added a touch of sophistication and glamour to the evening. 

“It has been a night of exploring, experiencing and finding our peace and place in a world where Melanin girls are sometimes forgotten, but we are here to tell you we are worth all of it; we are giving’, we are present, and we are taking our place at the table!” said MC Poppy Ntshongwana.

Thuso Mbedu recognized worldwide for her exceptional talent and inspiring presence, was officially announced as L’Oréal Paris’ Sub-Saharan Africa Ambassador during the event. As a true embodiment of confidence and individuality, Thuso perfectly represents the values of the “Walk Your Worth” campaign, which aims to empower women to embrace their uniqueness and celebrate their self-worth.

Continue reading →

L’Oréal Paris Announces Sponsorship of Miss South Africa 2023

Posted on by

L’Oréal Paris is thrilled to announce its sponsorship of Miss South Africa 2023.

As the official makeup, skin, and hair care sponsor for Miss South Africa 2023, L’Oréal Paris is dedicated to empowering women to embrace their worth and showcase their beauty inside and out.

In this ground-breaking partnership for the brand, L’Oréal Paris has provided an array of high-quality products to the finalists, ensuring they radiate confidence and glamour throughout the competition. Additionally, L’Oréal Paris has assembled a team of talented Makeup Artists who have contributed their expertise to the five-part reality “Miss South Africa” TV series and the highly anticipated Miss South Africa finale.

What sets this sponsorship apart is L’Oreal Paris’ commitment to inclusivity and diversity. This aligns with the recent rule changes for Miss South Africa 2023, allowing married women and those with children to participate in this iconic contest for the very first time. The age limit has also been modified, reflecting a bold approach that embraces L’Oreal Paris’ long-standing commitment to supporting all women worldwide.

With this collaboration, L’Oréal Paris aims to inspire everyone to “Walk Your Worth.”

Continue reading →