Hey there, Neighbours! Get ready to celebrate the good times at the ultimate lifestyle experience – Hey Neighbour. Heineken® has officially stepped in as the headline partner to elevate the highly anticipated Festival!
To celebrate its 150th birthday, Heineken has selected to share the festivities with everyone who is passionate about music, art, and culture. This forms part of the brand’s mission to spark connections and break down barriers which aligns with Hey Neighbour’s ethos of turning strangers into Neighbours. This dynamic partnership is all about synergy.
To amplify the festive season’s good times, Heineken® is taking the festival to Africa with a continentwide campaign that will make Hey Neighbour a household name across ten African markets. These locations include Mozambique, Ivory Coast, Ethiopia, and Nigeria to name a few.
With Heineken as a trusted partner, Hey Neighbour will be a festival that the African continent can experience, own, and be proud of. The intent is to be at the same magnitude as the likes of iconic international festivals like Coachella.
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Enjoy the Rugby World Cup with Heineken®
I can’t say that I am the world’s best rugby fan, mainly because I don’t understand the rules of the game. But that does not mean that I cannot enjoy the match! I am certainly looking forward to the Rugby World Cup final on Saturday, 2 November, now that I know South Africa has made it through, after they beat Wales 19 to 16, yesterday. So, England plays South Africa in the final this Saturday. Fingers and toes crossed for us!
But what fun activities can one have till the final match?
Heineken® has launched the #TeamHeineken Experience, an interactive activation set to thrill rugby and non-rugby fans ahead of the Rugby World Cup 2019™knockout phase.
The activation was unveiled at the Rosebank Mall in Johannesburg, demonstrating that everyone can enjoy the spirit of the tournament, whether they know the rules of the game or not.

