L’Oréal Paris Launches ‘Walk Your Worth’ Fashion Show in Franschhoek, South Africa

L’Oréal Paris is thrilled to announce its upcoming “Walk Your Worth” fashion show, taking inspiration from the iconic “Le Défilé” in Paris. This unique event will be held in the picturesque Franschhoek area on Friday, November 22nd, showcasing the designs of four extraordinary South African talents: Rich Mnisi, Tshepo Jeans, KLûK CGDT, and Mantsho by Palesa.

The event promises a star-studded lineup, featuring prominent figures such as L’Oréal Paris sub-Saharan Africa ambassador Thuso Mbedu, media mogul Bonang Matheba, Miss South Africa Mia le Roux, and television icon Leanne Manas, among other notable personalities.

This spectacular showcase will not only highlight the creativity of these acclaimed designers but also promote the message of inclusivity and self-confidence that L’Oréal Paris champions. Attendees can expect an unforgettable experience in the heart of Franschhoek’s breathtaking scenery.

“We are incredibly proud to present this groundbreaking fashion show,” says Ayanda Mackay, Brand Business Leader for L’Oréal Paris Southern Africa. “The ‘Walk Your Worth’ theme perfectly embodies the values of L’Oréal Paris, celebrating self-worth, empowerment, and diversity.”

Tickets for the “Walk Your Worth” fashion show will be available for purchase on itickets.co.za. Further details regarding ticket sales and the event program will be announced soon on L’Oréal Paris South Africa’s social media channels.

The show will also be live streamed on the L’Oréal Paris South Africa YouTube and TikTok pages.

L’Oréal Paris South Africa Becomes The Official Make-Up & Beauty Partner of South African Fashion Week 2024

L’Oréal Paris South Africa proudly announced its partnership with South African Fashion Week as the official makeup and beauty sponsor for the upcoming April and October editions of the renowned fashion event. Under the theme “Walk Your Worth,” L’Oréal Paris will showcase its expertise in makeup and skincare, bringing sophistication and empowerment to the local runway.
 
The collaboration between L’Oréal Paris and South African Fashion Week marks a historic moment as it signifies one of the largest local fashion events ever sponsored by the esteemed beauty brand. Set against Johannesburg’s bustling business district backdrop, Mall of Africa will host this celebration of beauty and fashion, where L’Oréal Paris will join forces with South African designers to present stunning looks that embody confidence and inclusivity.

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L’Oréal Paris Announces Sponsorship of Miss South Africa 2023

L’Oréal Paris is thrilled to announce its sponsorship of Miss South Africa 2023.

As the official makeup, skin, and hair care sponsor for Miss South Africa 2023, L’Oréal Paris is dedicated to empowering women to embrace their worth and showcase their beauty inside and out.

In this ground-breaking partnership for the brand, L’Oréal Paris has provided an array of high-quality products to the finalists, ensuring they radiate confidence and glamour throughout the competition. Additionally, L’Oréal Paris has assembled a team of talented Makeup Artists who have contributed their expertise to the five-part reality “Miss South Africa” TV series and the highly anticipated Miss South Africa finale.

What sets this sponsorship apart is L’Oreal Paris’ commitment to inclusivity and diversity. This aligns with the recent rule changes for Miss South Africa 2023, allowing married women and those with children to participate in this iconic contest for the very first time. The age limit has also been modified, reflecting a bold approach that embraces L’Oreal Paris’ long-standing commitment to supporting all women worldwide.

With this collaboration, L’Oréal Paris aims to inspire everyone to “Walk Your Worth.”

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