True to its vision of ‘making a meaningful difference to the lives of those around us’, HOT 102.7FM’s Hot Cares once again threw its weight behind the 67 Blankets for Nelson Mandela Day campaign recently.

This time, stitch by stitch, with a few considerable extras thrown in!

Those extras amounted to over R1-million in airtime dedicated to 67 Blankets in the lead-up to the Johannesburg leg of the initiative’s ‘Local Blankets is Lekka’ campaign, for which HOT 102.7FM was named the media partner.

Hot Cares also dedicated R67 000 of wool, hooks and needles to the knitting of blankets for those less fortunate this winter – the central theme behind the 67 Blankets for Nelson Mandela Day initiative.