As someone who’s been shopping at Dis-Chem for years (and proudly swipes my loyalty card every time), I’m genuinely excited about their new Better Rewards programme, and trust me, it’s a real game-changer.

Launched on 21 October 2025, Better Rewards is Dis-Chem’s reimagined loyalty programme that finally gives shoppers what we’ve all been waiting for – instant savings at the till on thousands of everyday essentials. No more waiting for points to accumulate or wondering when the next reward will appear. With Better Rewards, the value is immediate and tangible – exactly what South Africans need right now.

Dis-Chem’s new approach gives you 10% off across 140 top brands and more than 10 000 products, even on promotional items. That means whether I’m stocking up on my favourite skincare, vitamins, or cleaning products, I’m saving more every time I shop.

And it doesn’t stop there. Through the Pharmacy Boost feature, members who fill prescriptions or buy over-the-counter medication receive an extra 5% off those same brands for 30 days. It’s a clever way to reward good health habits while encouraging us to stay on top of chronic medication and self-care routines.

But what truly stands out is how Dis-Chem has woven healthcare into its rewards philosophy. Members with Dis-Chem Health or Life insurance policies will enjoy even greater benefits – up to 20% off, and in some cases, 100% off qualifying brands (capped at R3 000 per month) for maintaining good health. It’s a system that rewards you not just for shopping, but for looking after yourself, which feels like a fresh and meaningful approach to loyalty.

Dis-Chem CEO Rui Morais describes it perfectly:

“It’s about giving value where it counts, at the till, when families are making tough choices about what to put in their baskets.”

And honestly, that resonates. In today’s economy, instant savings aren’t just convenient, they’re empowering.

Behind the scenes, the innovation team at X, bigly labs by Dis-Chem helped shape the programme, using tech and customer insights to make it seamless and impactful. It’s clear that Dis-Chem isn’t just talking about innovation; they’re living it.

As someone who’s already signed up (and saving), I can say this: Better Rewards truly delivers on its promise – instant value, smarter savings, and healthier living.

If you’re a Dis-Chem shopper like me, it’s time to make the switch and experience the Better difference for yourself.

Disclaimer: Sponsored post